Strategic Social Media Certificate

About the Certificate

With only four three-credit courses, you will develop the communication and critical thinking skills employers are demanding. You will learn how to plan and produce quality communication and content, drive online traffic to digital platforms, engage users, and interpret analytics to produce successful digital campaigns. Jacksonville University's award-winning Department of Communication offers hands on learning through innovative coursework in Strategic Social Media. Opportunities include developing an online portfolio, creating a multimedia website, and earning professional certifications. 

Download the Program Flyer

Three Required Courses 

  • COMM 217: Introduction to Multimedia Journalism and Storytelling
  • COMM 310: Online Journalism
  • COMM 325: Social Media Management

Choose One Elective Course

  • COMM 331: Visual Communication
  • COMM 332WI: Writing for Multimedia Journalism and Storytelling
  • COMM 395: Communication Practicum
  • COMM 401: Communicating to Diverse Publics
  • COMM 452: Special Topics in Communication

 Virtual Information Sessions

There currently are no live information sessions scheduled. You can view a recording of a previous session on our YouTube channel. If you would like to schedule a virtual advising session with one of our faculty, please email us using the link below.

 Virtual Advising Session  


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Office location

Jacksonville University
2800 University Blvd N
Jacksonville, FL 32211

Office hours