Curriculum Overview


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Office location

Jacksonville University
2800 University Blvd N
Jacksonville, FL 32211

Office hours

Mon – Fri, 8:30 a.m. – 5:00 p.m.

The communication major is a ​liberal arts-based and interdisciplinary major. It develops critical thinking skills as well as an understanding of complex communication challenges in the 21st century. The strong and varied curriculum enhances and develops skills in written, oral, interpersonal and visual communication. Theoretical, historical, societal, and pragmatic perspectives of communication are explored in an individualized and challenging learning environment. Students learn real-world problem solving as they explore current topics such as First Amendment rights and ethical communication issues.

Areas of Specialization

Students choose a specialization in one of these three areas:

  • Multimedia journalism (electronic media – radio and TV)
  • Strategic communication (public relations and advertising)
  • Communication studies

Curriculum Overview

The curriculum includes a core of courses that focus on the theory, history, principles and procedures of mass communication, public communication, and oral communication. Students plan their course study according to the specialty they choose:

  • Newspaper and Magazine journalism​,
  • Electronic media for radio and TV,
  • Public Relations
  • Advertising or Oral Communication

Additional courses in interpersonal communication, communicati​on law, communication theory, and visual communication complete the curriculum. Experience gained via student media, communication student organizations, on-campus practica, and off-campus internships provide an essential component to the curriculum. Communication majors must also complete the University core, or general education curriculum appropriate to the degree they seek.

Academic Advising offers downloadable degree plans that outline the courses you'll need to take for your degree.