Davis College of Business at Jacksonville University

Faculty & Research

Dr. George Gresham

AACSBAACSB Accreditation

Associate Professor of Marketing

Ph.D. - Marketing and International Business - Old Dominion University
EMBA - International Marketing - University of Nebraska - Omaha
B.S. - Zoology - Southeast Missouri State University
Academic Experience
Strategic Marketing, New Product Planning, International Business, Professional Selling
Associate Professor, Marketing - Jacksonville University, 2009-Present
Assistant Professor, Management and Marketing - Texas A&M University, 2005-09
Visiting Assistant Professor, Marketing - University of Tampa, 2003-04
Founding Director, Adult Education Programs and Assistant Professor, Business
 Administration - Mary Baldwin College of Northern Virginia, Sterling, VA 2002-03

Assistant Professor, International Business - American University, 1996-98

Professional Experience
Executive Vice President, Officer, and Director, Business Development - Professional Veterinary Products, Ltd., Omaha, NE, 1990-95
Director, New Products, U.S. Operations & International Division -
American Cyanamid Company, Wayne, NJ, 1984-90
Global Project and Marketing Manager, Central Marketing Group - Merck & Company, Rahway, NJ, 1979-84
Recent Scholarship & Research
“An Empirical Investigation of U.S. Employees’ Perception and Attitudes About Frequency and Types of Employee-perpetrated Information Sabotage,  October 5, 2013, Proceedings of the Institute of Behavioral and Applied Management Annual Conference, San Diego, CA.
 “From the Volleyball Court to the Classroom: A Coaches Perspective on Classroom Team Projects, by Christiana Diaz, Bennington, Ashley and George Gresham. September 19, 2013, Academy of Business Research Fall 2013 Conference, San Antonio, TX
“Managers’ and Senior Executives’ Perceptions of Frequency and Type of Employee- Perpetrated Information Sabotage and Their Attitudes Toward it – The Results of a Pilot Study” by Hafer, John C. and Gresham, George. 2012. Journal of Behavioral and Applied Management 13 (3): 151-167.
Personal Interests
Scuba Diving, sailing and travel